Mentorship is a dying artform. Jeff has not only mastered the craft, he has rewritten the rule book. For the last decade, Jeff has had an active role in any of my achievements and a crucial role when I needed to overcome tough moments. On reflection I don't know how I would of done without him. He has guided, shaped and where necessary, stepped in, to make sure I stay at the top of my game both in sport and business. I have learned many things from Jeff that I will for ever be thankful for. Jim Rohn once said you are the average of the 5 people you spend most of your time with. If any of those people are Jeff Smith. You will be the best version of yourself. I'm sure of that.
- Kris King, Founder of Beyond the Ultimate